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Transform AI has worked with Outside The Box Recruitment for nearly a decade, from building their original brand identity and website to managing their social media presence and growing their LinkedIn company page from zero to over 8,700 followers today.

Over the years, the brand has stayed as fresh and relevant as the day it was launched—supporting Outside The Box as they became a leading name in luxury fashion, retail, and lifestyle recruitment.

After we recently built their AI-powered client portal, the agency loved the result so much they asked us to reimagine their main website too. The challenge: retain the SEO equity built over nine years while elevating the site to match the elegance of their new portal and their prestigious client base.

The Challenge

• Legacy SEO at Risk: The existing WordPress site had nearly a decade of SEO strength, crucial for attracting clients and candidates. A redesign risked disrupting this.
• Aging Design: Compared with the new client portal, the main website looked dated and didn’t reflect the sophistication of the brand.
• Luxury Standards: The brand serves high-end global fashion and lifestyle companies; the website needed to embody that same level of style and prestige.

The Solution: AI-Enhanced Website Redesign

Transform AI combined AI design and build tools with WordPress development to deliver a modern, luxury-inspired website while safeguarding search visibility.

Key Functionalities & Features

• AI Design Exploration: Generated contemporary, high-end design concepts aligned with fashion industry aesthetics.
• WordPress Backbone: Preserved SEO stability and long-term content performance.
• Luxury Storytelling: Visual identity, copy, and layout refined to reflect the exclusivity of the client base.
• Mobile-First, User-Centric: Designed for seamless navigation across devices.

The Business Impact

For Outside The Box Recruitment

• Consistent Brand Evolution: The digital identity remains modern and aspirational, building on a decade of trust and innovation.
• SEO Continuity: Retained nine years of rankings while upgrading the user experience.
• Digital Confidence: Clients and candidates now encounter a website that mirrors the agency’s reputation for excellence.

For Clients & Candidates

• First Impressions That Count: The site reflects the style and values of the luxury fashion world.
• Simpler Engagement: Streamlined navigation improves access to services and opportunities.

Why Transform AI?

Our partnership with Outside The Box spans nearly ten years, covering brand creation, social media growth, portal development, and now a full website redesign. This long view allowed us to not only deliver a new site but also ensure it felt like the natural next step in a brand story that has remained fresh and compelling from day one.

Results & Success Metrics

• Website redesigned and launched within weeks.
• SEO rankings protected while updating the design.
• Brand coherence across website, client portal, and social channels.
• LinkedIn company page grown to 8,700+ followers—from zero at launch.

Conclusion

The new website marks the latest chapter in a partnership that has kept Outside The Box Recruitment’s brand thriving for almost a decade. By combining AI innovation with practical development, Transform AI has delivered a site that reflects both the luxury standards of the industry and the enduring strength of the brand.

Are You Ready to Transform Your Digital Presence?
Transform AI can help you evolve your brand while protecting the foundations you’ve built.

Transform AI – Smarter, Faster, More Efficient Business Solutions.